Boston Bruins Logos

Boston Bruins Logo  Logo

Boston Bruins Primary Logos History

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Boston Bruins Primary Dark Logos History

Boston Bruins Alternate Logos History

Boston Bruins Jersey Logos History

Boston Bruins Hats For Sale

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Boston Bruins Dark Uniforms History

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Boston Bruins Light Uniforms History

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Boston Bruins Alternate Uniforms History

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Boston Bruins Wordmark Logos History

Boston Bruins Anniversary Logos History

Boston Bruins Special Event Logos History

Boston Bruins Playoffs Logos History

Boston Bruins Champion Logos History

Boston Bruins Special Event Uniforms History

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Boston Bruins Stadium Logos History

Boston Bruins Playing Surfaces History

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Boston Bruins Misc Logos History

Boston Bruins Pocket Schedules History

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Boston Bruins Programs History

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Boston Bruins Media Guides History

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What's the story of the Boston Bruins name and logos?

The Boston Bruins, the first National Hockey League team to be located outside Canada, joined the league for the 1924-25 season after owner Charles Adams attended a Stanley Cup game in Montreal the previous season. It all happened relatively quickly with Adams gaining the franchise in the fall of 1924, just a month before the team played its first game.

The brown-and-yellow colour scheme was selected first to co-ordinate with Adams' chain of grocery stores, the Bruins name chosen by Art Ross because it was "a ferocious animal (a brown bear) and alliterative with Boston", as well as fitting in nicely with the already determined colours.

For their 25th anniversary a commemorative logo featuring a "B" inside a spoked circle was created, chosen to be the new primary logo the following season where it has remained, tweaked only slightly, for over 60 years.