Phoenix Coyotes Logo

Primary Logo (1996/97-1998/99)

What is the Phoenix Coyotes Logo?

The original Phoenix Coyotes logo known now as the Kachina logo shows a kachina-doll style coyote in sienna standing in the shape of an A for Arizona. The coyote is holding a hockey stick while wearing a crescent moon on its chest. The Coyotes darkened the shade of brick red following the 1998-99 season.

Unveiled on Monday, April 8, 1996
Image last updated on Monday, September 20, 2021

Notable Players of this era:

Jeremy Roenick, Keith Tkachuk, Shane Doan, Mike Gartner

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Other Phoenix Coyotes Logos and Uniforms from this era


Phoenix Coyotes Logo Timeline