What is this Miami Hurricanes Logo?
Split-U logo with orange in the left half, green in the right half, and a white outline on an orange background. The Split-U was first worn on their football helmets in 1972 then became the Primary for Miami Athletics in 1973.
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Miami athletics had gone through several years of uniform and helmet changes, with inconsistent logos ranging from an M to UM. The Athletic Federation (now the Hurricane Club, the student-athlete scholarship fund) commissioned a logo re-design that brought about the split-U logo in 1973. The athletic department was looking for something that would symbolize the University of Miami without having to say those words. The letters UM were not enough because they could have represented many other schools. Miami-bred publicist Julian Cole worked with graphic artist Bill Bodenhamer to develop the green and orange Split-U logo.
