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A jumping or dunking Billiken with a basketball in both raised hands. Can be seen wearing a crown and a basketball jersey with St Louis text. According to a school source, this served as the Primary logo for 50 years starting in 1915.
Image last updated on Wednesday, February 15, 2023
The Billiken was born Oct. 8, 1908, when Kansas City art teacher and illustrator Florence Pretz patented a design for an elflike creature with pixie ears, a mischievous smile and a tuft of hair on his pointed head. Reportedly, the image came to her in a dream. Although it didn\'t appear on the actual patent, some believe Pretz found the Billiken name in a fanciful work entitled, Mr. Moon: A Song of the Little People, by Canadian poets Bliss Carman and Richard Hovey.
Primary Logo (1965-1970)
Alternate Logo (1965-1970)
1915 - 1965
1965 - 1970
1970 - 1984
1984 - 1998
1998 - 2004
2004 - 2015
2015 - 2022
2022 - Pres