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Western Michigan Broncos Logo

Primary Logo (2016-2021)

What is the Western Michigan Broncos Logo?

In 2016, WMU athletics refreshed their identity brand with several changes. Metallic gold was changed to old gold. The full-body bronco logos were discontinued. The stylized type was changed to block. The Primary logo was changed to the bronco head on an updated block W.

Unveiled on Tuesday, August 23, 2016
Image last updated on Wednesday, September 22, 2021

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