What is this South Florida Bulls Logo?
The University of South Florida unveiled new athletics logos that will serve as the centerpiece for an aggressive, fresh identity program and is the culmination of an 18-month process. The chosen logos and word marks were designed by the Silverman Group, a full-service strategic brand development agency in New Haven, Conn. Alongside the Iconic Bull, a new bull head was created as a secondary logo. This version features the sideview bull underneath the USF mark on a shield.
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