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Buffalo Bills Logo

Primary Logo (1974-Pres)

What is the Buffalo Bills Logo?

The Buffalo Bills logo shows a charging royal blue buffalo, in profile, with a red streaking line representing speed running diagonally from its horn to tail. The buffalo is tilted forward, giving the impression of motion and power. The Bills have used this logo since 1974 and is a stylized, modernized version of the team’s previous standing buffalo logo which had been worn on their helmets since 1962.

First worn Monday, September 16, 1974

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