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Kansas City Roos Logo

Secondary Logo (2019-Pres)

What is this Kansas City Roos Logo?

Tertiary mark of a blue & yellow font-facing kangaroo with fists raised and wearing a sweater with the interlocking KC above stacked Kansas City text in a custom typeface. In June 2019, UMKC rebranded its athletics program as Kansas City Roos to appeal its hometown city. Old Hat Creative designed the new identity, creating a mascot mark that honored the program`s history. Light blue is also used but only in the mascot design. A yellow outline is added for blue backgrounds. An easter egg honoring the previous UMKC moniker can be found in the mascot with a U in the Roo`s snout, an M in the Roo`s neck and the KC on his sweater. The name of the mascot is Casey, a play on KC for Kansas City.

Designer

Old Hat Creative

Unveiled on Wednesday, June 12, 2019
Image last updated on Saturday, March 25, 2023

User Rating

User's Rating: 5.3/10 (41 votes cast)

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Other Kansas City Roos Logos and Uniforms from this era

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Kansas City Roos Logo Timeline

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