-
Primary Shield logo with extra light blue outline on blue background. The shield shape conveys excellence in academics and athletics. The typography is handcrafted to reflect a modern edge, west coast feel and to ensure legibility from a distance. The wave evokes a sense of movement, while the mountain represents rising. Both elements conjure up an image of the west. The blue gradient in the mark is designed to suggest the deep underwater blues of the Pacific Ocean. Shortly after this logo`s debut, it was announced the conference would become the Pac-12 Conference in 2011 with two new members. The 10 in the shield would be changed to 12 in a new font.
Unveiled on Sunday, June 27, 2010
Image last updated on Friday, May 20, 2022
On July 27, 2010, the conference unveiled a new logo and announced that the Pac-10 would be renamed the Pac-12 when Utah and Colorado formally joined in July 2011.
Primary Logo (1995-2010)
Primary Logo (2010-2011)
Primary Dark Logo (1995-2010)
Alternate Logo (1995-2010)
Alternate Logo (1995-2010)
Alternate Logo (1995-2010)
Alt on Dark Logo (1995-2010)
Wordmark Logo (1995-2010)
Wordmark Logo (1995-2010)
Wordmark Logo (1995-2010)
Wordmark Logo (2010-2011)
Wordmark Logo (2010-2011)